Business To Consumer

+**Business To Consumer**

+Business to Consumer (B2C) describes commerce directly between a [Business](/wiki/business) and an individual [Consumer](/wiki/consumer). This model thrives in retail, e-commerce, and service industries, shaping how products and services reach the end-user.

+## See also

+- [Business To Business](/wiki/business_to_business)

+- [E-commerce](/wiki/e-commerce)