+**Guerilla Marketing** is an unconventional approach to [Marketing](/wiki/marketing) that relies on surprise and ingenuity rather than large budgets. It employs high-impact, low-cost tactics to achieve maximum exposure and often sparks [Creativity](/wiki/creativity) in its execution.
+## See also
+- [Viral Marketing](/wiki/viral_marketing)
+- [Buzz Marketing](/wiki/buzz_marketing)
+- [Brand Awareness](/wiki/brand_awareness)
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