+**Lead Generation** is the process of identifying and cultivating potential customers, known as "leads," for a business's products or services. It acts as the initial stage in the [Sales Funnel](/wiki/Sales_Funnel), focusing on attracting interest and gathering [Contact Information](/wiki/Contact_Information) for further engagement. This foundational effort is vital for business growth.
+## See also
+- [Marketing](/wiki/Marketing)
+- [Sales](/wiki/Sales)
+- [Prospecting](/wiki/Prospecting)
... 1 more lines