+Reputation is the collective [Perception](/wiki/perception) or opinion held about a person, group, or entity. It forms over time through actions and interactions, influencing trust and social standing. A strong reputation can be a valuable [Asset](/wiki/asset), while a poor one can lead to significant challenges.
+## See also
+- [Trust](/wiki/trust)
+- [Ethics](/wiki/ethics)
+- [Brand](/wiki/brand)
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