+Switching costs are the tangible or intangible burdens a consumer faces when moving from one provider or product to another. These barriers, which can be financial, psychological, or effort-based, often hinder [Competition](/wiki/Competition) and deepen [Customer Loyalty](/wiki/Customer_Loyalty). They can significantly strengthen a firm's market position.
+## See also
+- [Customer Retention](/wiki/Customer_Retention)
+- [Brand Loyalty](/wiki/Brand_Loyalty)
+- [Vendor Lock-in](/wiki/Vendor_Lock-in)
... 1 more lines